“Advent calendars virtually sold out, I think the Independent piece might’ve helped a little with that!"
Owner, Montezuma's Chocolate
"Piracy were key in putting Mermaid Gin on the map."
Founder, Isle of Wight Distillery
"Piracy were a breath of fresh air. They were a pleasure to work with and we look forward to working with them again."
CEO, The Duppy Share Rum
"Piracy’s work on No.3 should be used as best practice for the business – on how to deliver excellent PR.” 
Marketing Manager, Edrington-Beam Suntory UK Distribution

Piracy’s a small but perfectly-formed PR agency working primarily for FMCG brands across consumer/trade media and socials.

We’re a senior team of marketing enthusiasts who give BS-free advice and create hard-hitting campaigns that drive sales and distribution.

Creativity is at our core - whether it’s an activity, or particular ‘hook’, for a brand or company. Whatever route we take, we get you noticed.

Our name is inspired by the Steve Jobs’ quote, “It’s more fun to be a pirate than join the navy” - being fast, nimble and unencumbered by bureaucracy. That’s why we prefer to work for clients that have a Challenger Brand mentality.

Piracy was set-up in 2008 by Martin Ballantine, ex-founder of Revolver Communications - a PR agency that created stand-out campaigns for the likes of Ben & Jerry’s, Red Stripe, Virgin Money, Green & Blacks and cult 60s TV show, Thunderbirds.

HIGHLIGHTs